Friday 2 March 2012

Corrie D Marketing February Review

Who has the Passion For Fashion? Roll on next week when two of our favourite magazines get published. 
The fabulous Scottish bi-monthly "Scottish Woman" magazine is one of our all time favourites. It's only been running in Scotland for approximately seven years but its full of fascinating articles, a travel section with unbiased travel advice and a fantastic homes interiors section, not to mention there passion for fashion! We were pleased to help out with the B2B advertising sales in the March/April edition by carrying out personal sales on there behalf. 
http://www.scottishwomanmagazine.com/

After a few hours of selling, we successfully sold two pages! An amazing achievement as one of them was to one of the world’s most exclusive resorts based in Ayrshire. Turnberry, A Luxury Collection Resort, Scotland. http://www.turnberryresort.co.uk/  

The second page was sold to Chairs & Beds, who is advertising within the Homes & Interiors section. They offer demonstrations within the comfort of your own home for reclining chairs and beds to the mobility market. However they have recently moved into the bespoke custom built sofas and settees market (previously known as Scottish Mobility) and is currently re-branding to the new name. T 0800 056 1886.

Bavaria Scotland Charters used our consultancy advice back in November/December regards promoting there summer tours in the Spring issues targeting newspapers & magazines in the UK but finally decided to target the female Scottish market. They booked two full pages in colour, running in the same March/April edition of the magazine. They organise bareboat charters, skippered charters and corporate events on their stunning Bavaria Yachts. Whisky Distillery Tours and & Island Tours throughout the Scottish Isles and further afield, throughout Summer. As we were booking the space advertising space for them for there ad and editorial to appear in Scottish Woman Magazine, we got chatting to the owner of the magazine and acquired Scottish Woman as our newest client! http://www.bavariascotlandcharters.co.uk/
Are you thinking of buying a Franchise?  Looking for impartial advice? Then London based Bi-monthly "Franchise World magazine" is for you and  is available by subsription. They have a fantastic range of Franchise Advisors, Finance &  Business Consultants that specialise in Franchising but most importantly Franchisors looking to recruit Franchisees. The March/April issue is running a  eature on the NEC Birmingham Franchise Exhibition. We are running our own advertising campaign within this title as we are aiming to target the franchising industry. http://www.franchiseworld.co.uk/
We would like to take this opportunity to wish to our clients and media partners all the best success for the future.  Already we know March is looking to be an amazing month due to all the developments with the new Facebook Timeline for pages recently being announced. We would like to wish our good friend Barry Pontin Concepts all the best of luck with his new business venture and hope he is settling in okay down South. We would also like to wish Maria a speedy recovery and we're all hoping you get better soon.

Whats been happening with your business in February? Did you have any good news and success stories you can share with us... It's all doom and gloom in the newspapers therefore we thought we'd like to hear about any inspirational good business stories or contracts you have secured lateley? Please feel free to share with us we'd be happy to hear how things are going especially the success stories - We "like" those :)